Expectations in Germany

TRAVELING MAN

Expectations in Germany
Expectations in Germany

The Messe Frankfurt (literally “Frankfurt Trade Fair”), in Frankfurt Germany, is one of the world’s largest trade fairs for the restaurant / foodservice industry. About 4,600 exhibitors and 136,000 visitors from 166 countries attend this annual 4-day event. Since this is one of the biggest trades show in the industry I worked in, many of the suppliers I worked with attended. I had never been to Eu…